NEXT think tank
Brand Identity
My role as graphic designer on the product development team consisted of developing and managing the brand, market and consumer trend analysis, assisting new product development, and visually communicating final concepts by creating executive level presentations.
The brand identity kit is a resource containing the rules of your brand and how people should apply it holistically to maintain brand consistency. It included: Logos, color palette, fonts, organization charts & guides, core templates, presentations and other visual assets.
