NEXT think tank
licensed party goods
Organized below is a sample of party goods and novelty items designed for Party City through the NEXT think tank - License Design Team. As Graphic Designer, it was my job to utilize License artwork and assets to design cohesive and deadline driven product lines that remain true the Licensors’ Brand yet, visual communicates their story with a fresh perspective based on current industry trends.
For optimum success in managing key licensor relations and streamline production, work flow required an attention to detail and time management, strong communication and collaborative efforts, clean and organized file structure, and passion for quality work.
Peppa Pig
Product Development
Product Design: Tableware & Novelty Items
Licensor Relations: EONE
As lead designer on this project, I was able to develop a cohesive refresh for the Peppa Pig party line, sold at Party City. The final design is fresh and trendy, while staying true to the brand. Click here for process work.
NEXT think tank
Toy Story 4
Product Design: Tableware & Novelty Items
Licensor Relations: Disney/PIXAR
I developed a design for the Toy Story 4 Tableware and party goods sold at Party City. The final design is bright and bold, recognizable to anyone who knows these iconic characters.
NEXT think tank
Spirit Riding Free
Product Design: Tableware & Novelty Items
Licensor Relations: Universal Studios
Lead designer for the Spirit Riding Free tableware and other novelty items sold at Party City. The final design uses a cohesive color story and focuses on the core elements that are true to the brand. Click on the button below for a more detailed look at the process.
NEXT think tank
Frozen 2
Product Design: Tableware & Novelty Items
Licensor Relations: Disney
I developed a design for the Frozen 2 tableware and party goods sold at Party City. The final design highlights the core characters that the fans know and love while also expanding on the plot for the much anticipated sequel.
NEXT think tank
Baby Shark
Product Design: Tableware & Novelty Items
Licensor Relations: Pink Fong
I developed a design for the Baby Shark Tableware and party goods sold at Party City. The final design is bright and bold, recognizable to anyone who loves these characters or perhaps familiar with that ever so catchy song
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Lion King
Product Design: Tableware & Novelty Items
Licensor Relations: Disney
I designed the tableware and party goods for the live action Lion King sold at Party City. The final design is warm and vibrant, using imagery recognizable to anyone who knows these iconic characters.
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Mulan
Product Design: Tableware & Novelty Items
Licensor Relations: Disney
I developed a design for the Mulan tableware and party goods sold at Party City. The final design is bold with a fresh take on the original movie we all know and love.
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Paw Patrol
Product Design: Tableware & Novelty Items
Licensor Relations: Nickelodeon
I developed a design for the Paw Patrol tableware and party goods sold at Party City. Our final design focused on dynamic cropping and a minimal color palette to make the characters pop.
NEXT think tank